I remember waaaay back in 2009 when I first got the intuitive hit that I was meant to coach other HSPs in business. I had been on my own year-long "dark night of the soul" of reckoning my new awareness of what it actually meant to be a highly sensitive person and what this meant for me to also be a self-employed person. I had done a lot of soul-searching, researching, and made A LOT of changes with how I was marketing, selling, and operating my business. I knew I was meant to be sharing everything I had discovered with other HSPs like me.
So, of course, I shared my intuitive insight with the business coach I was working with at the time, and I will ALWAYS remember what she said, "You absolutely cannot use the words 'highly sensitive' in your marketing. It will be the death of your business." See, I know it might seem odd now as we enter into 2026, but almost 20 years ago, NO ONE was talking about what it meant to be HSP, let alone taking a stand to coach HSPs to be more empowered as business owners.
Yet, my heart knew.
And here I am now entering my 23rd year of being self-employed, with 16 of those years serving as coach, teacher, and mentor to more HSPs in business and leadership than I can count.
You are unique. Learn to use it in your marketing and all parts of your business, leadership, and life. You'll experience so much more peace and prosperity when you do. Speaking of, if you haven't yet – please join us for the free 12 Days of Prosperity Series. You'll be joining at the exact right, divine time.